EXPO MOTRIZ GUATEMALA In February 2025
Market background
Guatemala, located in the core area of Central America, borders Mexico to the north and El Salvador and Honduras to the south. With its significant locational advantages and booming automobile market, it has become an ideal place for companies to expand their business.
As one of the largest economies in the region, Guatemala’s car ownership has exceeded 2 million, with an average annual growth rate of 15%. The auto parts market is valued at approximately US$150 million, showing strong market potential and aftermarket demand. In particular, its automotive industry is highly dependent on imports, and 90% of the parts need to be purchased from overseas.
About EXPO MOTRIZ GUATEMALA
EXPO MOTRIZ GUATEMALA, as Central America’s leading automotive industry and parts professional event, has been successfully held for 15 sessions since its establishment in 2010.
EXPO MOTRIZ GUATEMALA 2025 will be held at the Guatemala City International Exhibition Center from February 21 to 23, 2025. The exhibition area is expected to reach 10,000 square meters, bringing together 200 top exhibitors and 8,000 professional visitors from around the world to explore the latest technologies and products in automobile manufacturing, parts supply, maintenance and aftermarket services, and achieve full industry chain coverage from design and development to terminal services.
As the most influential auto parts exhibition in Central America, EXPO MOTRIZ GUATEMALA has become a strategic location for global companies to enter the Central American market with its growing international lineup and industry influence.
EXPO MOTRIZ GUATEMALA is not only a gateway to the Guatemalan market, but also a bridgehead radiating the Central American and North American markets. The exhibition will attract importers, dealers and industry experts from neighboring countries such as El Salvador, Honduras and Nicaragua. At the same time, the close economic and trade relations between Guatemala and Mexico also provide unlimited possibilities for the expansion of the North American market.
About Autoround
Autoround is always committed to participating in offline exhibitions to obtain the latest industry trends and market information.
We mainly produce automotive bearings, chassis parts, engine parts, etc.
Our main products are high-quality automotive bearings made in China.
Autoround is waiting for you at Stand D23 of EXPOMOTRIZ GUATEMALA 2025.
If you plan to visit the exhibition or want to meet with the Autoround team, please contact us in advance, my colleague Max will receive you.
- Exhibition time: 2025.02.21-2025.02.23
- Exhibition Address: Guatemala City

